You do not need a brief or a spec to ask for a quote. Most requests start with a few lines: what you sell, who buys it, where you advertise now (if anywhere), and what feels stuck. If you have a monthly ad budget in mind, mention the rough range in words. If you do not, say so. That is a normal starting point too.
Specific notes get a specific reply. A request that says "Google Ads for a commercial cleaning company in three states, and calls go to a shared inbox nobody watches" gets a far more useful answer than "need leads."
Your request, item by item
Short answers are fine. Put them in the notes box.
- Company name and website
- What you want to advertise
- Where your buyers are
- Current channels and tools
- Budget range, in words
- A deadline or start window
Where your request goes
Cook NP Ads Desk does not run ad accounts itself. Each request is passed to a service partner that manages search ads, paid social, landing pages and lead tracking for businesses across the US. That partner is the one who replies, scopes the work and quotes it.
Expect the first reply to be questions rather than a price. Ad work depends on details like budget, offer and how inquiries are handled, and a quote written without them would be guesswork. When the partner has what it needs, it sends a written proposal. You decide whether to go ahead. No work starts and no fees apply until you accept.